(photo: Microsoft)
Bill Gates跟Bono和Michael Dell在Davos推介Vista-based的Dell機. 每賣一部機他們會捐款給The Global Fund對抗非洲AIDS問題.
在瑞士Davos舉行的The World Economic Forum, Bill Gates說企業應該"adopt a form of creative captialism", 尋找新的途徑減輕發展中國家的問題. 但無可否認, 藥物或者食水淨化看來並非最賺錢的生意. Gates說:
Sometimes market forces fail to make an impact in developing countries not because there's no demand, or even because money is lacking, but because we don't spend enough time studying the needs and requirements of that market.
但聽來其實跟creative無關, 似乎是incentive多一點.
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